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Red Bull loses $150 million partnership but secures new sponsors

©RedBull Phillip van Osten 03/01/2025 at 10:5403/01/2025 at 11:11 Red Bull Racing's partnership with cryptocurrency platform Bybit has officially come to an end ahead of the 2025 Formula 1 season. The three-year deal, valued at $150 million, was one of the most prominent sponsorships in the team's portfolio, second only to the title sponsorship by Oracle. The deal, which began in 2022, concluded naturally after the 2024 season, with the Dubai-based crypto company opting not to renew it deal. A Successful Three-Year Partnership Bybit's collaboration with Red Bull Racing began as part of the growing wave of cryptocurrency involvement in Formula 1. Over the course of the partnership, Bybit's...
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