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F1: Sauber appoints Chief Commercial Officer
Ahead of its transformation into Audi in 2026, the appointments are coming thick and fast at Sauber as it reveals its new Chief Commercial Officer. Days after announcing former McLaren and Red Bull man, Stefano Sordo as its new Performance Director, the team has revealed that Stefano Battiston will be its Chief Commercial Officer, effective from June 1. In his new role, Battiston, who will report directly to CEO, Andreas Seidl, and spearhead the commercial strategy as the team transitions to become the Audi factory team in 2026, will lead all commercial aspects of Sauber Motorsport and the Audi F1 project, including marketing, brand & content, partnerships, business development, guest...
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