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2023 AlphaTauri livery unveiled during New York Fashion Week

AlphaTauri has launched the livery it will run on the AT04 during Fashion Week in New York, with heavy red additions after the arrival of new sponsor PK ORLEN. The team has traditionally run a matte blue and white color scheme since evolving from the Toro Rosso branding, and the base design is similar but the arrival of a new partner now brings a red rear wing and rear view mirrors. The livery was first revealed via a promotional video on the team’s YouTube channel. AlphaTauri The team gave a short release that showed the car alongside the new AlphaTauri AW23 collection. Both drivers were present in New York for the unveiling — initially showing the 2023 livery with little in the...
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