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F1 to unveil new graphic at Sao Paulo Grand Prix
New graphic to highlight F1 power unit's efficiency Formula 1 is set to unveil a new graphic at this weekend’s Formula 1 Sao Paulo Grand Prix. The move comes as the sport looks to better market its technical accomplishments, most notably the thermal efficiency of its power units. Speaking with Sky Sports in Mexico, F1 CEO Stefano Domenicali confirmed the news. “We are going to start actually to remind all of us who we are,” he said. “We have today since 2014 the most efficient hybrid engine, and this is something that we need to remember. “That’s why you will see, for example, in Brazil, we’re going to have a new logo, just to remind us who we are because sometimes it’s...
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