News Details
In the Pit Lane: Place Your Bets
Back in the day when Formula 1 was run by the sport's ringmaster Bernie Ecclestone betting was a dirty word believing the gambling industry would tarnish his sport's image. How this squared with his love of tobacco money was always a mystery. When Liberty Media took control Adam Crothers Formula 1’s head of digital media was tasked with coming up with a strategy to make money from sports betting. The key was data that would enable live betting during races and very quickly Liberty signed up the Interregional Sports Group (ISG) on a five-year deal worth an estimated $100-million allowing ISG the commercial rights to sell F1 to gambling companies. Partnering with ISG would be European tech...
Full Story »
Full Story »
3y ago from GrandPrix247.com
0
You May Also Be Interested In...
Mazepin says harsh criticism ‘irrelevant'
Oct.19 Nikita Mazepin says the firestorm of criticism he has received so...
3y ago from OneStopStrategy.com
Hamilton making ‘a lot of mistakes' –...
Oct.18 Lewis Hamilton has 'got away' with 'a lot of mistakes' as he...
3y ago from OneStopStrategy.com
Aston Martin 'embarrassed' in 2021 – Schumacher
Oct.19 Aston Martin should be more 'embarrassed' than quadruple world...
3y ago from OneStopStrategy.com
Marko: I Hope Hamilton & Verstappen Can Keep Stay...
Senior Red Bull advisor Dr Helmut Marko has said he hopes that Max...
3y ago from Formula1News.co.uk
Elsewhere On The Network
Popular On MGPToday.com
Joan Mir will ‘go to bed satisfied' after...
Joan Mir admitted that he will "go to bed satisfied" after...
1h ago from MotorsportWeek.c...
Superbike legend Toprak Razgatlioglu signs with Pramac...
No description available...
22h ago from Motorsport.com
WorldSBK champion Toprak Razgatlioglu switches to...
After years of speculation, two-time WorldSBK champion Toprak...
1d ago from MotorsportWeek.c...
Pedro Acosta admits fourth at Aragon MotoGP ‘not...
Despite matching his best result of the 2025 MotoGP season, Pedro Acosta...
1d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Louis Foster gains new sponsor for rest of IndyCar...
Rahal Letterman Lanigan Racing rookie Louis Foster will sport a new look...
18h ago from MotorsportWeek.c...
AJ Foyt Racing fined $25K, lose championship points...
No description available...
1w ago from Motorsport.com
Santino Ferrucci issued post-race penalty but keeps...
The NTT IndyCar Series has issued a penalty to the #14 entry of Santino...
1w ago from MotorsportWeek.c...
Louis Foster reveals likely cause of scary 180MPH...
On lap 84 of Sunday’s Detroit Grand Prix, Louis Foster was involved in...
1w ago from MotorsportWeek.c...
Popular On TotalWRC.com
FIA approves updated bodywork rules for WRC 2027...
No description available...
1d ago from Motorsport.com
Amid losing streak, Hyundai accepts “consequences”...
No description available...
3d ago from Motorsport.com
Sebastien Ogier stays aloof from WRC title fight...
No description available...
2d ago from Motorsport.com
Popular On GunnersToday.com
Arsenal target rejected chance to join Saudi club...
Benjamin Sesko has reportedly turned down a move to the Saudi Pro League...
41m ago from SportsKeeda.com
No offers received for Gyokeres, says Sporting...
Sporting have not received any offers for Viktor Gyokeres and the striker...
1h ago from SkySports.com
Arsenal boss Mikel Arteta believes Real Madrid man...
Arsenal manager Mikel Arteta believes that Real Madrid forward Rodrygo...
3h ago from SportsKeeda.com
Report: Premier League club sets asking price for...
Nottingham Forest attacker Anthony Elanga has been linked with a move away...
4h ago from CaughtOffside.com
Comments
Hottest News
Toyota puts Ferrari on warning with striking Le Mans...
Four-time World Endurance Championship champion... Read More »
1h ago from RacingNews365.com
Alonso 'considers' huge move to close F1 chapter
Two-time champion Fernando Alonso appears to be... Read More »
6h ago from GPFans.com
Adrian Newey reveals opportunities he considered before...
Adrian Newey has revealed he considered career... Read More »
51m ago from MotorsportWeek.com
