News Details

Aston Martin wants green livery to 'pop' more on TV

Aston Martin won't shed its green identity but wants to tweak its livery to make its car "pop a little bit more" on TV. Team Silverstone's partnership with Aston Martin Lagonda which was initiated this year resulted in the former Racing Point-branded outfit abandoning its signature pink glow associated with title sponsor BWT in favour of a shade of British Racing Green. BWT is no longer Aston Martin's main sponsor, with U.S. tech giant Cognizant taking over the team's naming rights. But BWT chief executive Andreas Weissenbacher still lamented the outfit's livery change which he said was "wrong" in terms of recognition. "If the Aston Martin were pink, title sponsor...
Full Story »
4y ago from F1i.com 0
Share

You May Also Be Interested In...

BWT wants Aston Martin to turn cars pink

Jun.27 A major Aston Martin sponsor admits he is still trying to...
4y ago from OneStopStrategy.com

Szafnauer rules out 'pink panther' return as 'green...

Aston Martin team principal Otmar Szafnauer has promised the outfit will...
4y ago from GPFans.com

Aston Martin wants to make livery ‘pop a bit...

Aston Martin says it is looking at whether it can make its current livery...
4y ago from MotorsportWeek.com

Aston Martin sponsor disappointed: 'Now the car...

With the change from Racing Point to Aston Martin not only the name of...
4y ago from GPBlog.com

Elsewhere On The Network

Popular On MGPToday.com

Popular On IndyCarToday.com

Will Power turns first IndyCar laps with Andretti at...

IndyCar veteran Will Power completed his first test laps with his new...

Alex Palou delivers takedown of McLaren F1 drivers...

IndyCar champion Alex Palou has delivered a takedown of both McLaren...

Popular On TotalWRC.com

Popular On GunnersToday.com

Player ratings: Portsmouth 1-4 Arsenal

Arsenal progressed to the fourth round of the FA Cup with a 4-1 victory at...
3h ago from FreshArsenal.com

Papers: Arsenal join the race to sign Guehi

The top stories and transfer rumours from Friday's newspapers...
4h ago from SkySports.com

Papers: Arsenal and Man City to battle for Livramento...

The top stories and transfer rumours from Saturday's newspapers...
4h ago from SkySports.com

Neville: Gyokeres didn't contribute anything against...

Gary Neville was disappointed by the "really poor" performance...
4h ago from SkySports.com

Comments

Hottest News

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.