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In The Pitlane: Lawrence Stroll does it again
Lawrence Stroll seals another deal with Cognizant the Fortune 500 IT services giant becoming the new title sponsor of the Aston Martin F1 team in a deal believed to be worth £20-£30-million per year. So, what is it about Stroll that companies and individuals want to throw their hat into the ring? A good place to start is what people say about Stroll. Cognizant CEO Brian Humphries commented, “Lawrence, I need to associate myself with winners. A: With you, Lawrence, first. B: Aston Martin, the brand, it just doesn’t get any better.” Adding Stroll’s track record “speaks for itself, obviously, in other industries.” “Stroll is a person who takes no prisoners,” says a source...
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3y ago from GrandPrix247.com
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