News Details

Mercedes defend F1's relevance to motor industry

Head of Mercedes Ola Källenius says Formula 1 remains a very important development ground for their brand and the automotive industry. Formula 1 moved to hybrid engines back in 2014, but even before that electric technology such as KERS (Kinetic energy recovery system) was innovated and developed by the sport. However, the current turbo-hybrid engines, while unmatched for their efficiency, are also unaffordable for mass production as the automotive industry continues its quest to develop greener technologies. And that means there are fears that Formula 1 is becoming irrelevant. Källenius though doesn't believe that to be the case. “We do believe that pushing electrification and going...
Full Story »
3y ago from PlanetF1.com 0
Share

You May Also Be Interested In...

Mercedes defends F1's relevance to motor industry

Head of Mercedes Ola Källenius says Formula 1 remains a very important...
3y ago from PlanetF1.com

Mercedes remains confident of F1 industry relevence...

Daimler chairman and head of Mercedes Ola Källenius has doubled down on...
3y ago from GPFans.com

Hamilton: Valtteri doesn't need to defend his 2020...

Valtteri Bottas does not need to defend his performance across the 2020...
3y ago from GrandPrix247.com

Lewis Hamilton: I Don’t Need To Defend Valtteri...

2020 was a difficult year for Valtteri Bottas, with him once again being...
3y ago from Formula1News.co.uk

Elsewhere On The Network

Popular On MGPToday.com

Marquez: "Game over" in MotoGP title...

No description available...
1h ago from Motorsport.com

Gigi Dall'Igna confesses that Ducati MotoGP will be...

Ducati general manager Gigi Dall’Igna confesses that Ducati will be...

Popular On IndyCarToday.com

Jamie Chadwick completes ‘incredible’ maiden...

Jamie Chadwick completed her first NTT IndyCar Series test earlier this...

Alex Palou officially accepts title at IndyCar’s...

The NTT IndyCar Series held its annual post-season Victory Lap...

Popular On TotalWRC.com

Popular On GunnersToday.com

'Really weird situation…' – Villa fans...

Unai Emery was a joyful figure as he walked down the Villa Park touchline...
1h ago from CaughtOffside.com

'Really easy one to solve' – Pundit details the...

When Leandro Trossard was booked for kicking the ball away at Man City, he...
1h ago from CaughtOffside.com

Mikel Arteta leads September's Premier League Manager...

Arsenal manager Mikel Arteta leads the list of five nominees for...
2h ago from SportsMole.co.uk

Comments

Hottest News

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.