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Mercedes remains confident of F1 industry relevence despite shift to electrification

Daimler chairman and head of Mercedes Ola Källenius has doubled down on his belief that Formula 1 remains relevant to the modern automotive industry despite a widespread shift to electrification. At the end of 2015, a total of 47,920 highway-legal plug-electric cars were registered in the United Kingdom alone. As of October this year, this number had increased dramatically to over 373,600. Article continues under video With its EQ range, Mercedes has a number of electric, plug-in hybrid and mild hybrid cars in its portfolio, but Källenius is adamant the technologies being developed in F1 remain relevant in the modern industry. “We do believe that pushing electrification and going...
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