News Details
Mercedes uses AMG brand to reaffirm commitment to F1
Mercedes has moved to remove any doubt over its future in Formula 1, with an announcement of greater synergy between its team and sub-brand AMG. The announcement, made by Daimler and Mercedes-Benz chairman Ola Källenius at a virtual investor conference, indicate AMG's links with the six-time F1 world champions will 'intensify' next year. Previously it had been speculated that Källenius would look to depart F1 as part of the company's measures to increase profitability, but instead the Swede has revealed a plan to shift Mercedes' focus away from the ‘premium' market where it competes with the likes of Audi, BMW and Lexus to focus more on the ‘luxury' sector occupied by brands...
Full Story »
Full Story »
4y ago from GrandPrix247.com
0
You May Also Be Interested In...
AMG and Mercedes F1 links to "intensify" in...
Mercedes will intensify its links with 'high performance sub-brand' AMG...
4y ago from GPFans.com
Mercedes confirms commitment to F1 - strengthens ties...
Mercedes has reaffirmed its commitment to Formula 1, the German...
4y ago from F1i.com
Mercedes reconfirms commitment to F1 with AMG brand
AMG branding is expected to feature more prominently on Mercedes' Formula...
4y ago from espnF1.com
Mercedes reinforces commitment to F1 with closer AMG...
Mercedes has reaffirmed its commitment to Formula 1 by forging a closer...
4y ago from Crash.net
Elsewhere On The Network
Popular On MGPToday.com
Injured MotoGP champion Jorge Martin released from...
No description available...
6h ago from Motorsport.com
Yamaha officially begins testing of V4 MotoGP engine
Yamaha technical director Max Bartolini has confirmed the MotoGP factory...
10h ago from MotorsportWeek.c...
Francesco Bagnaia explains ‘weak point' that...
Factory Ducati rider Francesco Bagania explained his "weak...
4d ago from MotorsportWeek.c...
Toprak Razgatlioglu has ‘opportunities' in...
Kenan Sofuoglu has revealed that Toprak Razgatlioglu has riding...
1d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
IndyCar outlines replacement driver rules for Indy 500
The NTT IndyCar Series has released updated guidelines that will be...
3d ago from MotorsportWeek.c...
IndyCar sees 50% viewership drop on FOX after going...
No description available...
6d ago from Motorsport.com
NFL star Rob Gronkowski named Grand Marshal of Indy...
Indianapolis Motor Speedway announced a unique appointment on Wednesday,...
3d ago from MotorsportWeek.c...
From Europe to America: Dennis Hauger on why he...
No description available...
5d ago from Motorsport.com
Popular On TotalWRC.com
Details of WRC’s first rally in Paraguay emerge
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Arsenal set to make £55m move for PL star amid...
Arsenal have reportedly opened talks to sign Brentford star Bryan Mbeumo....
3h ago from SportsKeeda.com
'He was a brilliant signing', 'He has risen today' -...
Fans were delighted with Arsenal midfielder Mikel Merino, following his...
4h ago from SportsKeeda.com
'Most realistic destination' - Fabrizio Romano claims...
Fabrizio Romano has reported that Real Madrid target Dean Huijsen is...
3h ago from SportsKeeda.com
Comments
Hottest News
FIA confirm Lando Norris penalty verdict after bizarre...
The FIA have announced an official verdict after... Read More »
1h ago from GPFans.com
'Brundle hates Lewis' - Sky Sports F1 pundit slammed for...
Martin Brundle came under fire from F1 fans after... Read More »
50m ago from GPFans.com
F1 2025 Saudi Arabian Grand Prix – Race Results
Oscar Piastri wins the 2025 Formula 1 Saudi... Read More »
3h ago from MotorsportWeek.com
