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F1ANALYSIS: The numbers that confirm Formula One's social media growth
Formula 1 has revealed continued growth across its digital platforms and global fanbase following the opening 11 races of the 2026 season, with new figures highlighting record engagement on social media, rising fan satisfaction and a rapidly expanding worldwide audience. According to Formula One's mid-season report, the championship now boasts more than 125 million followers across its social media platforms, representing a 19% year-on-year increase. Instagram remains one of the most-engaged social media channels in global sport, while Formula 1 also recorded a 12% increase in social impressions compared with the same stage of last season. Video consumption has continued to accelerate,...
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1w ago from F1Technical.net
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