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Why F1 should extend partnership with Pirelli beyond 2024

Pirelli's contract expires at the end of 2024. The Italian tyre manufacturer would like to continue in F1 but has faced competition from Bridgestone. In an exclusive interview with GPblog, Mario Isola explains why he thinks Formula 1 should choose his brand. Article continues under ad Pirelli as F1's tyre supplier Pirelli have been Formula 1's tyre supplier since 2011. The aim was to create tyres that wear more so that races would be more exciting. Over the years, Pirelli have managed to achieve this and have continuously adapted to the needs of the sport. But the brand must face another battle as the 2025 F1 season nears, with Bridgestone also signing up as a tyre supplier. Given F1's...
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