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New sponsors for McLaren and Aston Martin

Article To news overview © Aston Martin Ahead of their home Grand Prix at Silverstone, British teams Aston Martin and McLaren have announced new sponsorship deals. Aston Martin have entered a partnership with social media platform TikTok, with the team set to create unique content on the platform, which boasts more than 100 billion views on F1-related hashtags. TikTok logos will now appear on the Aston Martin AMR21. TikTok are set to launch a series of global hashtag challenges related to F1, including a #CatchChallenge to test user reactions against F1 drivers Sebastian Vettel and Lance Stroll. “We’re absolutely delighted to be partnering with TikTok – a world-class content...
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