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MotoGP reveals new identity ahead of Liberty Media's takeover
Hot on the heels of the nail-biting season-closing race at the Circuit de Barcelona-Catalunya, MotoGP has revealed its new identity ahead of Liberty Media's takeover. Following the season-closing at Barcelona, MotoGP has revealed its new logo which was crafted with the world’s largest independent design studio, Pentagram. The premier class of motorcycle racing insists that it is more than just a new logo, 'it’s a complete evolution of the brand, including artwork, motion, typeface, visual identity and verbal identity designed to take the most exciting sport on earth into a new era.' Explaining the new logo, the sport reckoned that the M in the new MotoGP logo takes inspiration from...
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2h ago from F1Technical.net
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