News Details

Stroll: New Aston Martin strategy rooted in F1 team

Aston Martin executive chairman Lawrence Stroll says the luxury automaker's strategy moving forward will be founded on its association with Racing Point in Formula 1. Following the cancellation of the Geneva Motor Show, Aston streamed a short conference from its UK headquarters in which Stroll outlined the reasons his consortium invested in the brand, highlighting the company's "products, engineering excellence and potential to become one of the world’s pre-eminent car manufacturers". Stroll said the legendary manufacturer aims to "reset" its business plan to ensure its "financial security" as it delivers crucial new models such as the DBX SUV and its...
Full Story »
4y ago from F1i.com 0
Share

You May Also Be Interested In...

Stroll: F1 will allow Aston Martin to become a...

One would think that its long-standing association with James Bond alone...
4y ago from Pitpass.com

Stroll highlights improved balance of RP20 after...

Racing Point's Lance Stroll feels his team has made good progress on the...
4y ago from F1i.com

This time it's a Red Bull innovation: Mechanics no...

The second week of winter testing is underway, but before it started...
4y ago from GPBlog.com

The Aston Martin F1 team will also buy parts from...

Racing Point caused a lot of noise in the first week of...
4y ago from GPBlog.com

Elsewhere On The Network

Popular On MGPToday.com

Popular On IndyCarToday.com

Power sets goal of five move competitive years in...

Will Power is one of the NTT IndyCar Series’ longest tenured drivers,...
14h ago from MotorsportWeek.c...

Andretti Global shows off new liveries for 2025...

Andretti Global has revealed a trio of new liveries for the team’s cars...

Penske President Tim Cindric to reduce leadership role

Team Penske announced on Friday afternoon that long-time President Tim...

Popular On TotalWRC.com

Popular On GunnersToday.com

'Nico Gonzalez is an essential signing': Man City's...

Nico Gonzalez is an 'essential' signing for Man City to help Pep Guardiola...
50m ago from SportsMole.co.uk

Arsenal identify their number one transfer target for...

Arsenal did not spend in the January transfer window because the Gunners...
40m ago from CaughtOffside.com

52 G/A in 38 games – Man United lead Arsenal in...

Manchester United are reportedly leading the race for the transfer of an...
40m ago from CaughtOffside.com

Comments

Hottest News

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.