News Details
Formula 1's struggle to attract the younger generation continues
Despite more incentives and a fresh social media look, Formula 1 continues its struggle to attract the younger generation. Formula 1's global research director has announced just 14% of the Grands Prix viewers are under 25. A new eSports series, alongside online race streaming and an upgraded social media presence, hasn't helped draw attention from the younger audiences. Liberty Media wanted to increase viewing figures, but have so far failed as Formula 1 continues to slip off Freeview TV. F1’s global research director Matt Roberts told a Reddit audience: “the average age of a global F1 viewer is 40. 14% are under 25, 30% are 25-34, 20% are 35-44, 20% are 45-54 and 17% are over...
Full Story »
Full Story »
7y ago from GPBlog.com
0
You May Also Be Interested In...
Brawn ‘Impatient'; time to pull the goalie
Photo by: www.kymillman.com/f1 We discussed the daunting task that was...
7y ago from TheParcFerme.com
Honda hit back at claims of 2019 struggle
Honda has denied recent reports that its engine development for 2019 has...
7y ago from GPFans.com
Red Bull expecting to struggle with reliability
Red Bull’s experience with Honda this year will be one of the most...
7y ago from GPBlog.com
Marko continues to tempt fate
Seemingly Red Bull has learned little in terms of tempting fate. Having...
7y ago from Pitpass.com
Elsewhere On The Network
Popular On MGPToday.com
Pedro Acosta found Ducati and Aprilia’s pace...
No description available...
2h ago from Motorsport.com
Fabio Quartararo warns Yamaha MotoGP rebuild could...
No description available...
27m ago from Motorsport.com
MotoGP Buriram test: Marco Bezzecchi breaks track...
No description available...
4h ago from Motorsport.com
Marc Marquez explains how injury recovery is delaying...
No description available...
1d ago from Motorsport.com
Popular On IndyCarToday.com
Paddock optimism for IndyCar’s new independent...
Drivers in the NTT IndyCar Series are largely happy to see the series’...
22h ago from MotorsportWeek.c...
Mick Schumacher gaining confidence on ovals after...
No description available...
1d ago from Motorsport.com
IndyCar expanding global broadcasting presence for the...
No description available...
2d ago from Motorsport.com
IndyCar grows international broadcast offerings for...
The NTT IndyCar Series has announced that its already extensive global...
2d ago from MotorsportWeek.c...
Popular On TotalWRC.com
Hyundai “realistic and optimistic” in mission to...
No description available...
6d ago from Motorsport.com
Oliver Solberg “didn’t deserve more than P4”...
No description available...
6d ago from Motorsport.com
WRC Sweden: Elfyn Evans storms to victory as Toyota...
No description available...
1w ago from Motorsport.com
Elfyn Evans wins Swedish showdown
Elfyn Evans and Scott Martin clinched victory on Rally Sweden which ended...
1w ago from MotorsportWeek.c...
Popular On GunnersToday.com
Just win
Just win. That's basically the only thought in my head this morning. After...
6h ago from Arseblog.com
Sources: Man United & Arsenal locked in battle...
Eintracht Frankfurt’s Nathaniel Brown has rapidly transformed from...
8h ago from CaughtOffside.com
15 G/A in 14 games – The underrated star who...
Arsenal have stuttered recently as they no longer necessarily look like...
17h ago from CaughtOffside.com
Comments
Hottest News
Newey reportedly laid bare Honda engine crisis in F1 meeting
Adrian Newey’s vision for an Aston Martin... Read More »
4h ago from F1i.com
Ferrari quickest as F1 2026 pre-season testing ends
Pre-season testing in Bahrain has concluded ahead... Read More »
1h ago from OneStopStrategy.com
Max Verstappen kicked the hornet's nest forcing Formula 1...
Verstappen is the dominant driver of this... Read More »
2h ago from GrandPrix247.com
