News Details

Brown 'comfortable' with McLaren's 2019 commercial outlook

McLaren CEO Zak Brown is expecting the Woking-based outfit to sustain in 2019 the commercial growth it enjoyed this year. Brown's arrival at McLaren at the end of 2016 and his nomination at the helm thereafter were seen as a significant boost to the outfit's commercial prospects given the American executive's marketing and sponsorship expertise. Few partners jumped on the McLaren bandwagon last year but income from sponsorship grew nicely in 2018 according to Brown. "We have made good progress this year," said McLaren's top man as quoted by RaceFans.net. "We have hit our anticipated revenue numbers. Like our on-track road to recovery [programme], we have the same kind of...
Full Story »
7y ago from F1i.com 0
Share

You May Also Be Interested In...

McLaren in talks with Coca-Cola for 2019 deal

McLaren boss Zak Brown has received positive feedback from Coca-Cola...
7y ago from F1i.com

Brown: McLaren leadership structure still 'a work in...

McLaren CEO Zak Brown says the Woking-based outfit's process of...
7y ago from F1i.com

Brown: McLaren's road to recovery is a five-year plan!

Patience will likely be a virtue for McLaren's die-hard plans after CEO...
7y ago from F1i.com

Alonso moves closer to 2019 McLaren comeback

McLaren CEO Zak Brown has confirmed that Fernando Alonso is "very...
7y ago from GPFans.com

Elsewhere On The Network

Popular On MGPToday.com

Massimo Rivola: Aprilia has become the ‘benchmark’...

Massimo Rivola has admitted that Aprilia has become the current reference...
14h ago from MotorsportWeek.c...

Popular On IndyCarToday.com

Popular On TotalWRC.com

Kalle Rovanpera returns to WRC with Subaru

Double WRC Champion Kalle Rovanpera is set to return to the WRC next year...

Popular On GunnersToday.com

'You just cannot put your hands on a referee' - Former...

Former PL referee Mark Halsey has criticized Arsenal star Gabriel...
3h ago from SportsKeeda.com

Former Arsenal star explains what needs to happen for...

Former Arsenal star Tony Cascerino has weighed in on what should happen...
4h ago from SportsKeeda.com

Arteta’s ChatGPT Guardiola-ism is down but history...

quadruple dream may be dead but Arsenal are now just four games from...
4h ago from TheGuardian.com

Sporting vs Arsenal Prediction and Betting Tips |...

Sporting will entertain Arsenal at the Estádio José Alvalade in the...
5h ago from SportsKeeda.com

Comments

Hottest News

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.