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Rich Energy to be title sponsor of Haas from 2019

Just days after its bosses were spotted with Williams at the United States Grand Prix, it has been announced that Rich Energy, the energy drink previously linked with a buyout of Force India, will become the title partner of Haas in a multi-year agreement beginning in 2019. The partnership will result in a significant livery change to incorporate the colours of Rich Energy, while the team name will become Rich Energy Haas F1 Team. According to the official press release, Rich Energy, currently available in over 30 countries worldwide, and expanding rapidly, will utilize its partnership with Haas as the centrepiece of its marketing campaign, exploiting the global platform offered by F1 to...
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