News Details
Formula 1 extends fan tracking project to eight races
Formula 1 has expanded a crowd-tracking project to eight races this season after a trial run at last year’s United States Grand Prix in Austin highlighted how many of those attending were more interested in music than motor racing. The data also revealed missed commercial opportunities, with the positioning and size of retail outlets at the Texas track based on erroneous assumptions about how the fans were likely to behave. Matt Roberts, Formula One’s global research director, told a SportsPro Live event on Wednesday that Saturday had been busier than the race Sunday at Austin’s Circuit of the Americas last October. That was because a Justin Timberlake concert, aimed at...
Full Story »
Full Story »
7y ago from GrandPrix247.com
0
You May Also Be Interested In...
N commercial-free for largest U.S. cable audience...
You may have seen our comments and tweets via social media regarding the...
7y ago from TheParcFerme.com
F1 future blueprint to be revealed
Formula 1's commercial owners are presenting their plans for the future of...
7y ago from SkySports.com
N listen to fans drop ads from live F1 coverage
N will run all of the remaining qualifying and race telecasts of the 2018...
7y ago from GrandPrix247.com
N to go commercial free for remainder of 2018 F1 season
US broadcaster N has announced that Formula 1 action will be free from...
7y ago from MotorsportWeek.com
Elsewhere On The Network
Popular On MGPToday.com
Toprak Razgatlioglu left “very angry” to miss top...
No description available...
3h ago from Motorsport.com
Francesco Bagnaia avoids “disaster” in Austin but...
No description available...
4h ago from Motorsport.com
Marc Marquez in pain after Austin crash: ‘I will...
No description available...
16h ago from Motorsport.com
Marc Marquez escapes injury after nasty 190km/h crash...
No description available...
22h ago from Motorsport.com
Popular On IndyCarToday.com
Mick Schumacher opens up on his IndyCar reality check
No description available...
9h ago from Motorsport.com
Christian Lundgaard aims to overcome recent qualifying...
No description available...
16h ago from Motorsport.com
Scott McLaughlin quickest over Kyle Kirkwood in...
The NTT IndyCar Series tackled the 2.38-mile Barber Motorsports Park on...
17h ago from MotorsportWeek.c...
Hunter McElrea tabbed as reserve driver by ECR
No description available...
22h ago from Motorsport.com
Popular On TotalWRC.com
Subaru teases new rally car for Japanese Championship
No description available...
2d ago from Motorsport.com
How Toyota’s new flying Finn is starting to make WRC...
No description available...
1d ago from Motorsport.com
Takamoto Katsuta backs Kalle Rovanpera to “come back...
No description available...
5d ago from Motorsport.com
Kalle Rovanpera’s Super Formula programme suspended...
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Arsenal prepare 35m offer for La Liga 'match-winner'...
Arsenal and Tottenham Hotspur are interested in signing the Moroccan...
5h ago from CaughtOffside.com
Liverpool prepare £70m offer as Arsenal & Man...
Liverpool, Arsenal and Manchester United are interested in signing Murillo...
4h ago from CaughtOffside.com
'Barça wouldn't be where they are if it weren't for...
Arsenal star David Raya has heaped special praise on Barcelona ace Joan...
6h ago from SportsKeeda.com
Ben White booed, Noni Madueke injury concern
Morning all, here's a quick Interlull round-up for you. It was an eventful...
6h ago from Arseblog.com
Comments
Hottest News
Fernando Alonso reveals unbelievable Aston Martin U-turn
Fernando Alonso and Aston Martin endured a... Read More »
2h ago from RacingNews365.com
Ferrari F1 star slams new regulations in qualifying rant:...
Qualifying specialist Charles Leclerc has hit out... Read More »
5h ago from GPFans.com
The Ferrari 'conspiracy' at the Japanese Grand Prix that...
We are still in the very early days of the 2026... Read More »
40m ago from GPFans.com
