News Details
Does Tommy Hilfiger deal mean Hamilton has re-upped at Mercedes?
Mercedes announced yesterday that it had signed a multi-year partnership with designer apparel company Tommy Hilfiger. Now it's emerged that the team's star driver, four-time world champion Lewis Hamilton, was a prime mover in pulling the deal together. "Lewis made contact [with Tommy Hilfiger] last summer," Mercedes boss Toto Wolff confirmed on Tuesday. "It's a brand he likes. We then managed to put the partnership together." Hamilton's interest in fashion and music is well-known. It's therefore not surprising he would be keen to bring together the two parties. Even more apparent is the commercial opportunity that Tommy Hilfiger sees in having a globally recognised...
Full Story »
Full Story »
You May Also Be Interested In...
Force India drive home double partnership deal
The Force India have announced partnerships with Mexican petroleum brand...
7y ago from GrandPrix247.com
Hamilton helped broker Mercedes sponsor deal
Mar.7 Lewis Hamilton helped bring a new sponsor to Mercedes. Bild...
7y ago from OneStopStrategy.com
Hamilton: Mercedes W09 feels faster than last year's...
Did Lewis Hamilton inadvertently give the Formula 1 world a glimpse of...
7y ago from GrandPrix247.com
'No more excuses' for Valtteri Bottas this season -...
Valtteri Bottas will have 'no excuses' in 2018 according to his Mercedes...
7y ago from MotorsportWeek.com
Elsewhere On The Network
Popular On MGPToday.com
Moto3 racer Noah Dettwiler no longer in critical...
No description available...
4h ago from Motorsport.com
Joan Mir: Malaysia MotoGP race was the ‘the most...
Joan Mir admitted that the recent Malaysian MotoGP race was his most...
5h ago from MotorsportWeek.c...
Yamaha’s V4 'still a long way off' says test rider...
No description available...
19m ago from Motorsport.com
KTM to slash workforce by over 50%, MotoGP operations...
No description available...
7h ago from Motorsport.com
Popular On IndyCarToday.com
Marco Andretti announces retirement from racing, won't...
No description available...
29m ago from Motorsport.com
Marco Andretti retires from IndyCar after 20 seasons
Marco Andretti announced his retirement from motor racing on Wednesday,...
19m ago from MotorsportWeek.c...
Mark Miles teases possible non-championship...
IndyCar is largely considered a North American championship, with races...
1w ago from MotorsportWeek.c...
IndyCar tire, brake testing completed on IMS oval
IndyCar staged a test at the Indianapolis Motor Speedway on Tuesday and...
6d ago from MotorsportWeek.c...
Popular On TotalWRC.com
Kalle Rovanpera completes maiden F2 test ahead of...
No description available...
1d ago from Motorsport.com
Elfyn Evans: WRC points lead “guarantees absolutely...
No description available...
6d ago from Motorsport.com
M-Sport favours new WRC car build over upgraded Rally2...
No description available...
1w ago from Motorsport.com
Lancia confirms 2026 WRC2 entry with the new Ypsilon...
Lancia will return to the World Rally Championship next year with the new...
1w ago from MotorsportWeek.c...
Popular On GunnersToday.com
Report: Arsenal and Tottenham learn asking price for...
Arsenal and Tottenham Hotspur are interested in signing the Everton...
19m ago from CaughtOffside.com
‘I think he’s the number one contender'...
Football pundit Jamie Carragher has tipped Arsenal defender Gabriel to win...
7h ago from CaughtOffside.com
'He’s a player Arsenal should have bought many years...
Arsenal hero Theo Walcott has admitted that he would have liked Manchester...
9h ago from SportsKeeda.com
Saka ready to take the next step with Arsenal and...
There was a knock on the door and then came the gasps and cheers.
8h ago from SkySports.com
Comments
Hottest News
Massa accused of making 'misguided attempt' to take 2008 F1...
Felipe Massa's High Court claims are a... Read More »
1h ago from SkySports.com
Franco Colapinto is the wrong choice for Alpine - the...
Alpine is poised to continue with Franco... Read More »
59m ago from RacingNews365.com
FIA presidential candidate takes legal action against...
28-year-old Laura Villars announced her candidacy... Read More »
49m ago from RacingNews365.com
