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Ferrari reveals SF71H 2018 Formula 1 entry
The Ferrari SF71H Ferrari has unveiled the SF71H ahead of the 2018 Formula 1 world championship. Rumours swirled in the lead-up to the launch that the team could reveal its car totally bereft of sponsorship branding. Instead the car features swathes of empty space, with the sidepods and nose carrying comparatively limited branding. Ferrari employs a somewhat unusual sponsorship process, selling the car in its entirety to Phillip Morris, the company behind tobacco company Marlboro, which then on-sells space. With Italian F1 television coverage set to move behind a paywall in 2018, and Phillip Morris pledging to promote smoke-free products, there were suggestions the car could be revealed...
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6y ago from SpeedCafe.com
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