News Details
Haas Automation tools draw interest from rival F1 teams
Gene Haas' endeavour into Formula 1 was primarily to build Haas Automation into a global brand, but B2B opportunities with rival teams are now emerging. Founded by Haas in 1983, the American entrepreneur has built Haas Automation into the largest machine tool manufacturer in North America. The company's involvement in NASCAR through the Stewart-Haas Racing outfit has been productive, and its presence in F1 is following a similar path. "In racing, it’s all about performance, and that performance translates into winning," explains Haas. "When you win, people notice, so that’s the marketing plan. "We bring customers to the races and that works really well because –...
Full Story »
Full Story »
You May Also Be Interested In...
'Haas not ready for a US driver yet'
The US-owned Haas Formula One team have nothing against American drivers...
7y ago from SuperSport.com
Haas: There are American drivers who can compete in F1
Haas F1 team principal Guenther Steiner kicked the hornet's nest last...
7y ago from GrandPrix247.com
Haas: We don’t want to be mid-pack and much...
Back-to-back eighth-place finishes in the constructor's standings of the...
7y ago from GrandPrix247.com
Haas ‘felt lost' during 2017 Formula 1 season
Haas F1 Team finished eighth in 2018 Haas F1 Team owner Gene Haas has...
7y ago from SpeedCafe.com
Elsewhere On The Network
Popular On MGPToday.com
MotoGP manufacturer KTM set to be saved by major...
MotoGP manufacturer KTM is set to receive financial backing from Bajaj...
7h ago from MotorsportWeek.c...
MotoGP rookie Fermin Aldeguer targets 2027 factory...
No description available...
9h ago from Motorsport.com
MotoGP rookie Fremin Aldeguer targets 2027 factory...
No description available...
10h ago from Motorsport.com
Who is Albert Valera? The agent at the center of the...
No description available...
2d ago from Motorsport.com
Popular On IndyCarToday.com
Team Penske IndyCar leadership fired over Indy 500...
Team Penske announced on Wednesday morning that it has released three...
6h ago from MotorsportWeek.c...
The Double: After 2024 failure, Kyle Larson hopes to...
No description available...
3h ago from Motorsport.com
Scott McLaughlin damages track and wall in heavy...
No description available...
5h ago from Motorsport.com
Theo Pourchaire partners with Simon Pagenaud to...
Theo Pourchaire has begun working with Simon Pagenaud to help the young...
7h ago from MotorsportWeek.c...
Popular On TotalWRC.com
Rally Portugal criticism causes WRC, FIA to address...
No description available...
2d ago from Motorsport.com
WRC Portugal: Sebastien Ogier claims record-extending...
No description available...
3d ago from Motorsport.com
Sebastien Ogier laments “most demanding” rally...
No description available...
3d ago from Motorsport.com
Fourth WRC Hyundai car "still a chance" for...
No description available...
1d ago from Motorsport.com
Popular On GunnersToday.com
Arsenal transfer news today: Gunners 'seriously...
Arsenal are reportedly seriously considering a move to sign a Real Madrid...
4h ago from SportsMole.co.uk
Arsenal set to battle Manchester United in race to...
Arsenal will look to strengthen in the summer but they are reportedly in a...
2h ago from SportsMole.co.uk
Viktor Gyokeres to Arsenal transfer 'fear' emerges as...
Arsenal journalist Charles Watts would have one 'big fear' if the Gunners...
7h ago from SportsMole.co.uk
Arsenal readying summer move for £100m Chelsea and...
Arsenal intend to sign a new winger this summer, and they have identified...
3h ago from CaughtOffside.com
Comments
Hottest News
Penske’s stunning purge: Cindric’s firing shakes...
In a move on Wednesday that has sent shockwaves... Read More »
46m ago from F1i.com
Max Verstappen handed massive blow ahead of Monaco GP
Helmut Marko needed little time to temper the... Read More »
6h ago from Formula1News.co.uk
Lewis Hamilton’s $9 billion deal begins
Lewis Hamilton rolled into Imola wearing a... Read More »
4h ago from Formula1News.co.uk
