News Details
Why F1 needs to change its approach to gaming
Formula 1 should overcome the political resistance from the teams about licencing and embrace a new era of gaming if it wants to attract new followers the way other sports are doing, says Jonathan Noble. Bernie Ecclestone once infamously said that he didn't see the need for F1 to win over the 'young generation' because they hadn't got the money to buy Rolex watches. But the reality is that every sport needs to attract new followers if it is to prosper long term. Getting youngsters hooked on a sport ensures you have your audience of the future. But in an era where F1 has been pushing itself behind TV paywalls, and is only now playing catch up on social media, there had been concerns that...
Full Story »
Full Story »
7y ago from Motorsport.com
0 Comments
You May Also Be Interested In...
Force India ponders name change
Vijay Mallya admits that in a bid to attract new sponsors he is...
7y ago from Pitpass.com
Force India considering changing their name – so...
Force India Team Principal Vijay Mallya revealed earlier this week the...
7y ago from ThisIsF1.com
Force India considering team name change
Force India is considering changing its name to give it a more...
7y ago from Motorsport.com
Inside Line: McLaren-Honda hype very different from...
With two seasons plus seven races into the partnership, if the...
7y ago from GrandPrix247.com
Elsewhere On The Network
Popular On MGPToday.com
Le Mans remains on MotoGP calendar until 2031
Le Mans will remain the French Grand Prix venue on the MotoGP calendar...
6h ago from MotorsportWeek.c...
Francesco Bagnaia leaves COTA MotoGP ‘more...
Former MotoGP race winner Carlos Checa believes Francesco Bagnaia leaves...
10h ago from MotorsportWeek.c...
Francesco Bagnaia reveals new mindset following...
Francesco Bagnaia revealed more about his new mindset after completing an...
1d ago from MotorsportWeek.c...
Marco Bezzecchi takes responsibility for crashing out...
Marco Bezzecchi admits he made "a bad mistake" on the first lap...
2w ago from MotorsportWeek.c...
Popular On IndyCarToday.com
The difficult transition from Indy NXT to IndyCar is...
No description available...
4h ago from Motorsport.com
New livery revealed for Kyle Larson's Indy 500 / Coke...
Kyle Larson will be attempting to compete in IndyCar’s Indianapolis 500...
6h ago from MotorsportWeek.c...
Kyle Larson's McLaren-Hendrick paint schemes revealed...
No description available...
5h ago from Motorsport.com
Ex-IndyCar President Jay Frye joins RLL as team...
Rahal Letterman Lanigan Racing announced on Tuesday that Jay Frye has...
1d ago from MotorsportWeek.c...
Popular On TotalWRC.com
Evans wins brutal Safari Rally to boost WRC title bid
No description available...
1w ago from Motorsport.com
Elfyn Evans bags the big game on Safari
Elfyn Evans and Scott Martin claimed their maiden Safari Rally Kenya...
1w ago from MotorsportWeek.c...
Katsuta loses fifth after dramatic final-stage Safari...
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Liverpool or Arsenal? Joleon Lescott names club...
No description available...
2h ago from SportsKeeda.com
This Arsenal star will get the chance to make himself...
We don’t yet know the extent of the injuries to Gabriel, Timber and...
4h ago from CaughtOffside.com
Arsenal chief Andrea Berta 'holds discussions' over...
Arsenal's new sporting director Andrea Berta reportedly holds talks with...
4h ago from SportsMole.co.uk
Arsenal director Andrea Berta holds talks with...
No description available...
6h ago from SportsKeeda.com
Comments
Hottest News
Perez father launches wild theory about Verstappen
Sergio Perez departed the Red Bull F1 team at the... Read More »
2h ago from RacingNews365.com
Lawson admits Red Bull demotion a shock: ‘I didn’t see...
Liam Lawson has opened up about his unexpected... Read More »
1h ago from F1i.com
Verstappen: Goodbye to Honda for now but that’s it
Max Verstappen dropped a mighty hint of a future... Read More »
3h ago from GrandPrix247.com
