News Details
Liberty's Maffei ridicules F1's footprint in the US
©WRI2
Liberty Media CEO Greg Maffei has labeled as 'popcorn fart' Formula 1's current footprint in the US, but is intent on developing the country's audience. Speaking at a Morgan Stanley technology and media conference last week in San Francisco, Maffei underlined the sport's weakness in America due to a lack of development in the past. "The US is, you know, it’s a popcorn fart, it’s nothing," Maffei said. "The opportunity is good, certainly in percentage terms, not in absolute Dollar terms. It is very low. It is with NBC, and it’s not on the main NBC, it’s on their sports channel." Liberty is determined to grow the sport's interest however, globally but...
Full Story »
Full Story »
You May Also Be Interested In...
Liberty Media: F1 in the United States is a popcorn...
Liberty Media’s chief executive Greg Maffei has ridiculed the...
8y ago from GrandPrix247.com
Maffei looking to ramp up TV deals
If Greg Maffei's comments on NBC are anything to go by, Liberty is...
8y ago from Pitpass.com
Liberty says F1 challenges, opportunities bigger than...
Liberty Media says that running its new F1 business has proved more...
8y ago from Motorsport.com
Liberty says F1 challenges opportunities bigger than...
Liberty Media says that running its new F1 business has proved more...
8y ago from Motorsport.com
Elsewhere On The Network
Popular On MGPToday.com
MotoGP’s 2026 pre-season schedule is still up in the...
No description available...
14h ago from Motorsport.com
Pedro Acosta reveals how ‘disaster’ Saturday...
Pedro Acosta revealed “KTM is improving in every race” after taking...
15h ago from MotorsportWeek.c...
Yamaha confirms its V4 will race at MotoGP San Marino...
No description available...
1d ago from Motorsport.com
Marc Marquez: ‘Not normal to win every weekend’...
Marc Marquez admits “it’s not normal to win every weekend” despite...
1d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Chip Ganassi shuts down Alex Palou and Red Bull F1...
No description available...
9h ago from Motorsport.com
IndyCar partners with iRacing for standalone video...
The NTT IndyCar Series will feature in a new branded video game title,...
7h ago from MotorsportWeek.c...
Mother Nature helped, but Christian Rasmussen was the...
No description available...
1d ago from Motorsport.com
Winners and losers of IndyCar Snap-On Milwaukee Mile...
No description available...
1d ago from Motorsport.com
Popular On TotalWRC.com
FIA launches tender process for new WRC promoter
No description available...
5d ago from Motorsport.com
Esteban Ocon's wild childhood dream: 'I wanted to buy...
No description available...
1w ago from Motorsport.com
How drones will change the way you watch motorsport
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
'He's got ability where you just can't teach it' -...
Arsenal hero Theo Walcott has compared teenager Max Dowman to Barcelona...
15h ago from SportsKeeda.com
Report: Arsenal make enquiry for 18-year-old attacker...
Arsenal have been linked with the move for the Fluminense attacking...
9h ago from CaughtOffside.com
Kai Havertz ruled out of Arsenal and Germany games and...
t;li>Forward sustained knee injury at Manchester UnitedArsenal must...
19h ago from TheGuardian.com
“I’m not convinced anyway” - Emmanuel Petit...
Arsenal legend Emmanuel Petit believes that it will be tough for Mikel...
19h ago from SportsKeeda.com
Comments
Hottest News
Stella pinpoints 'the rate of progress' as McLaren's main...
On the back of an utterly dominant showing in the... Read More »
1h ago from F1Technical.net
Champion tipped for SHOCK Red Bull move
Red Bull are keen on signing a world champion... Read More »
12h ago from GPFans.com
Oscar Piastri details crucial ace Lando Norris lacks in F1...
The McLaren team-mates are battling for their... Read More »
40m ago from RacingNews365.com
