News Details
Brown: Super Bowl an example for F1
– Formula 1 could learn from the way in which the NFL promotes the Super Bowl in order to boost fan engagement at each Grand Prix, according to McLaren Executive Director Zak Brown.Marketing guru Brown was heavily linked to a role with Formula 1's new owners, Liberty Media, before joining McLaren, and reckons more should be done to promote the sport."We need to take a look at the weekend format and how we engage with the consumers in the grandstands, and how close can we get them to our team and drivers," said Brown."We go to these cities and [it should be] a big event leading up to it."I think the Super Bowl does an excellent job, with their level of fan...
Full Story »
Full Story »
9y ago from GPUpdate.net
0
You May Also Be Interested In...
Pirelli confirms tyre compounds for opening two F1...
Formula 1 tyre supplier Pirelli has announced the tyre compounds it will...
9y ago from GrandPrixTimes.com
Williams confident 2016 slump will 'reinvigorate' team
XPB Images
Claire Williams says slipping down the Formula One...
9y ago from F1i.com
2016 Season Review – McLaren Honda Formula 1 Team...
#14 – Fernando Alonso – Spain – 20 Starts, 54 Points, Best...
9y ago from TheCheckeredFlag....
Chief executive Capito set to leave McLaren
McLaren Racing chief executive Jost Capito is set to follow Ron Dennis...
9y ago from GrandPrix247.com
Elsewhere On The Network
Popular On MGPToday.com
MotoGP announces Qatar round postponed until November
MotoGP has confirmed that Qatar's 10-12 April slot will be moved to 6-8...
7h ago from MotorsportWeek.c...
MotoGP postpones Qatar GP to November due to Middle...
No description available...
8h ago from Motorsport.com
MotoGP working on rescheduling Qatar GP amid Iran war
No description available...
1d ago from Motorsport.com
Popular On IndyCarToday.com
Max Taylor delivers late pass to capture first Indy...
No description available...
2h ago from Motorsport.com
Andretti Global “pretty close” to decision on...
No description available...
1h ago from Motorsport.com
IndyCar Arlington – Qualifying Results
25 IndyCar drivers took to the track Saturday afternoon to decide the...
20h ago from MotorsportWeek.c...
Scott McLaughlin faces tough drive from last after...
No description available...
19h ago from Motorsport.com
Popular On TotalWRC.com
“Proud” Ott Tanak, Kalle Rovanpera lead praise of...
No description available...
3h ago from Motorsport.com
WRC Safari Rally Kenya: Takamoto Katsuta scores...
No description available...
6h ago from Motorsport.com
Taka-San: King of Kenya
At the 94th time of asking, Takamoto Katsuta and co-driver Aaron Johnston...
5h ago from MotorsportWeek.c...
WRC Safari Rally Kenya: Elfyn Evans retires as drivers...
No description available...
1d ago from Motorsport.com
Popular On GunnersToday.com
Arsenal hero Thierry Henry sums up feeling of watching...
Arsenal legend Thierry Henry has revealed his reaction to teenage...
1h ago from SportsKeeda.com
“It’s not over. Who said that?” - Guardiola...
Manchester City boss Pep Guardiola has sent a strong message to Arsenal on...
6h ago from SportsKeeda.com
Man United lead race for 65m wonderkid on Arsenal,...
Manchester United are very interested in signing Assan Ouedraogo from RB...
8h ago from CaughtOffside.com
Liverpool and Arsenal in the race to sign 22-year-old...
Arsenal and Liverpool are interested in signing the FC Midtjylland winger...
8h ago from CaughtOffside.com
Comments
Hottest News
Charles Leclerc reveals brave Ferrari F1 decision after...
Charles Leclerc has said Mercedes' race pace... Read More »
5h ago from MotorsportWeek.com
Fernando Alonso blasts latest F1 embarrassment: 'The worst...
Fernando Alonso's sharp tongue has lashed out at... Read More »
7h ago from GPFans.com
George Russell expected Ferrari collision after 'most...
There were plenty of close calls between the... Read More »
42m ago from RacingNews365.com
