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Brown: Clearly McLaren need a title partner
McLaren need a title sponsor after years without one, the Formula One team's new executive director Zak Brown said in an interview with Motorsport Network media group of which he is also non-executive chairman. 'There's lots of space on the McLaren race car that needs filling with top luxury brands. A title sponsor will help propel you forward,' he said. 'We need partners and ultimately a title partner is a critical partner.' McLaren last had a title sponsor in 2013, when a deal with Vodafone expired. They have also seen prominent partners, such as fashion brand Hugo Boss and watch company TAG Heuer, leave for rival teams. The team enjoyed long standing partnerships with tobacco companies,...
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8y ago from GrandPrix247.com
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