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F1 teams back Heineken amid growing controversy
Formula 1 teams have backed the sport's new global sponsorship deal with Heineken. Believed to be worth up to $200 million for Formula 1 coffers and tipped to include an unprecedented scope, the Dutch beer brewer's deal has also triggered controversy among campaigners who believe alcohol advertising should be banned. 'F1 should ask themselves if they want to be a motor sport or an alcohol brand event,' said a spokesperson for Eurocare, a public health organisation. In a letter to FIA president Jean Todt, Eurocare added: 'We would like to remind you that drink driving is one of the key killers on the road.' However, F1 teams have backed the sport's new Heineken deal, with the branded...
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8y ago from GrandPrix247.com
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