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Heineken may boost Monza's F1 future

A swig of Heineken with an Italian twist could have boosted Monza's chances of staying on the F1 calendar. Reports that the Dutch beer brewer would sponsor a team were wide of the mark, but it was announced on Thursday that F1's new $200 million sponsor will race into the sport at Monza in September for the ‘Formula 1 Gran Premio Heineken D'Italia'. It will be in addition to Heineken naming rights at two other races, but Bernie Ecclestone admitted it could be a special boost for Monza amid the Italian venue's troubled negotiations for a new deal for 2017 and beyond. 'It is probably going to help,' the F1 supremo said in Montreal. The fact that Monza has been chosen for the...
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9y ago from GrandPrix247.com 0
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