News Details
F1 announces multi-year Heineken deal
– Formula 1 has announced that it has signed a multi-year sponsorship deal with beer company Heineken, which will see the brand receive substantial exposure at Grands Prix.Heineken will act as the title sponsor of this year's Italian Grand Prix at Monza and is set to become heavily involved in the sport, via digital media, fan experiences and other events.Heineken will also be the title sponsor of three Grands Prix from 2017, though its presence is solely restricted to the sport, with no ties to any specific Formula 1 teams.The company will also create an 'Open your World' manifesto and "If You Drive, Never Drink" campaigns, which will be fronted by David Coulthard and Sir...
Full Story »
Full Story »
9y ago from GPUpdate.net
0
You May Also Be Interested In...
Heineken announces sponsorship deal with F1
Canadian Grand Prix – The Heineken brand has signed a deal with...
9y ago from FormulaSpy.com
Heineken, F1 announce multi-year deal
Heineken and Formula One announced a multi-year global partnership on...
9y ago from SuperSport.com
Heineken inks deal with Formula 1
Red Bull/Getty Images Heineken has announced that it has become a global...
9y ago from F1Zone.net
Heineken and Formula 1 confirm multi-year sponsor deal
Dutch brewing company Heineken has announced a multi-year sponsorship...
9y ago from GrandPrixTimes.com
Elsewhere On The Network
Popular On MGPToday.com
Raul Fernandez on the “strange” feeling of...
No description available...
1h ago from Motorsport.com
Pedro Acosta revels in taking ‘the best result...
Pedro Acosta admitted KTM “achieved the best result possible” after...
1h ago from MotorsportWeek.c...
Francesco Bagnaia calls for “sensitivity” as...
No description available...
23h ago from Motorsport.com
Francesco Bagnaia questions why Moto3 race was started...
No description available...
2d ago from Motorsport.com
Popular On IndyCarToday.com
Mark Miles teases possible non-championship...
IndyCar is largely considered a North American championship, with races...
5d ago from MotorsportWeek.c...
IndyCar tire, brake testing completed on IMS oval
IndyCar staged a test at the Indianapolis Motor Speedway on Tuesday and...
5d ago from MotorsportWeek.c...
Enzo Fittipaldi hails ‘productive’ test with Arrow...
Enzo Fittipaldi completed an IndyCar test with Arrow McLaren last week,...
1w ago from MotorsportWeek.c...
Mick Schumacher is “very open” to exploring an...
No description available...
2w ago from Motorsport.com
Popular On TotalWRC.com
Elfyn Evans: WRC points lead “guarantees absolutely...
No description available...
5d ago from Motorsport.com
M-Sport favours new WRC car build over upgraded Rally2...
No description available...
1w ago from Motorsport.com
Lancia confirms 2026 WRC2 entry with the new Ypsilon...
Lancia will return to the World Rally Championship next year with the new...
1w ago from MotorsportWeek.c...
Martins Sesks rejoins M-Sport for WRC Saudi Arabia...
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
'We'll be ready' | Hurzeler prepared for Arsenal...
Brighton head coach Fabian Hurzler says his side will be ready for...
3h ago from SkySports.com
Arsenal challenging big clubs in race to sign...
Arsenal have identified AC Milan prodigy Davide Bartesaghi, who is also...
4h ago from SportsKeeda.com
And they're off …
' Time now for the racing, and we cross live now to commentator, Bill...
6h ago from Arseblog.com
Report: Arsenal involved in transfer battle with...
A fresh transfer battle is brewing between two European giants, as...
6h ago from CaughtOffside.com
Comments
Hottest News
FIA confirm breach as cost cap findings revealed following...
The FIA has completed its review into the... Read More »
2h ago from RacingNews365.com
Kimi Antonelli wants review into Mercedes team orders at F1...
Andrea Kimi Antonelli has called for a review... Read More »
1h ago from MotorsportWeek.com
McLaren F1 legend confirms retirement after 38 YEARS and...
A McLaren F1 employee has confirmed his... Read More »
1h ago from GPFans.com
