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Heineken mega F1 deal soon to be announced
Formula 1 looks set to lift the lid on its major new mega sponsorship deal with Heineken ahead of next month's Canadian grand prix. Last week, following a leak in the press, F1 supremo Bernie Ecclestone all but confirmed reports the Dutch beer brewer is entering the sport not only with a trackside advertising deal but also the sponsorship of a team. The identity of the team is not known, but given Dutch sensation Max Verstappen's move and recent victory, an alignment with Red Bull would make sense. El Confidencial, a Spanish newspaper, noted that after his 18-year-old son's Spanish grand prix win, Jos Verstappen was seen in the paddock sipping a green bottle of Heineken in the Red Bull...
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8y ago from GrandPrix247.com
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