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Ecclestone says he realises value of social media
– Formula 1 CEO Bernie Ecclestone says he now understands the importance of social media to the sport, having previously claimed that he was not interested in such "nonsense."In an interview in November 2014, Ecclestone commented that there was little point in the sport using platforms such as Facebook, Twitter or other forms of social media.However, speaking at the Advertising Week Europe conference, Ecclestone admits he was wrong to adopt a negative stance and now understands its use."I couldn't understand it, and people said to me 'ah yes but the young kids are doing this' and I said that the young kids don't buy the articles that our sponsors sell so it doesn't...
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