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Social Media Update -Scuderia Ferrari #SF16-H launch event reaches millions
A million page visits on the site in a single day and a 30% increase in site numbers compared with 2015, including 130,000 simultaneous visitors for the live streaming: these are some of the figures to emerge from yesterday’s launch of the SF16-H in Maranello, which featured the boss, Team Principal Maurizio Arrivabene, along with the Scuderia Ferrari drivers and engineers. Big numbers for the launch of the 62nd single-seater built by Ferrari and there was also plenty of traffic on social media. The hashtag #SF16H reached 112.2 million, while there were 280 million impressions in just 24 hours. Facebook on the Friday hit 6.2 million users, with 2 million interactions and 700,000 views of...
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