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Formula 1 crisis? What crisis?
Formula 1 is losing it's buzz, big team budgets are running out of control, sanctioning fees and ticket prices are too high and historic European races must stay on the calendar. Zak Brown (pictured below), the American boss of the world's largest motorsport marketing agency, is running through a check list of where grand prix racing is going wrong and what needs to be done to put it right. If overall the tone remains positive, it comes with a clear health warning. 'From our (company) standpoint, interest is as strong as ever,' the founder of Just Marketing International (JMI) and chief executive of Chime Communications-owned CSM Sport and Entertainment, told Reuters in his London office....
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9y ago from GrandPrix247.com
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