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Dennis refuses to sell title sponsorship for under £50m
McLaren chairman Ron Dennis says a title sponsor must be willing to stump up around £50 million ($76m) a season if it's to have its logo on his car. The Woking team has been without a title sponsor since Vodafone ended its partnership at the end of 2013. The telecommunications giant contributed upwards of £40m ($60m) a season along with other benefits. The team has struggled to attract a replacement, despite Dennis' promises, partly in thanks to McLaren's lack of results which has seem them without a race win since 2012. The 67-year-old has now described title sponsors as 'a thing of the past', and although unwilling to accept less than £50m for the privilege, he admits...
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10y ago from GrandPrixTimes.com
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