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F1 does not need young fans - Ecclestone
Getty Images Enlarge Bernie Ecclestone does not believe Formula One should be chasing a younger generation of fans because they do not have the money to buy the products the sport advertises. F1 television and live audiences have been declining in recent years, with teams struggling to find sponsors to alleviate the growing cost of competing in the sport. Caterham and Marussia's recent fall into administration has highlighted the financial problems facing smaller teams, but Ecclestone does not think embracing younger fans is a solution. "If you have a brand that you want to put in front of a few hundred million people, I can do that easily for you on television," the F1 supremo...
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9y ago from espnF1.com
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