News Details
Alonso is most marketable F1 driver globally
As the kick off to the 2014 season approaches, Fernando Alonso is considered the most marketable F1 driver on a global basis, according to Repucom's Celebrity DBI, which measures consumer perceptions of celebrities.Britain's Lewis Hamilton is the second most marketable while Felipe Massa, Sebastian Vettel and Kimi Raikkonen make up the top five.Globally, Alonso is known by 71% of people and in his native Spain, 98% of the population know of the two-time champion. In the US, only 13% of the population are aware of the driver. However, of the US population who do know of the Spaniard, 85% like the driver and 81% say that he is an effective product spokesperson. Alongside his deal with Oakley...
Full Story »
Full Story »
12y ago from Pitpass.com
0
You May Also Be Interested In...
Survey shows Alonso is the most marketable Formula 1...
Survey shows Alonso is the most marketable Formula 1 driver on the planet...
12y ago from GrandPrix247.com
Vettel behind off track as well as on it
Ferrari's Fernando Alonso is Formula One's most marketable driver with...
12y ago from SuperSport.com
Alonso predicts Massa will be strong rival in 2014
Alonso predicts Massa will be strong rival in 2014 4 March, 2014 Felipe...
12y ago from GrandPrix247.com
Massa to be 'strong rival' in 2014 says Alonso
Fernando Alonso has tipped his departed Ferrari teammate Felipe Massa to...
12y ago from F1Zone.net
Elsewhere On The Network
Popular On MGPToday.com
Exclusive: Ai Ogura in, Alex Rins out at Yamaha for...
No description available...
16h ago from Motorsport.com
Guenther Steiner: MotoGP riders ‘need to be of a...
Tech3 KTM CEO Guenther Steiner has continued to share his admiration for...
1d ago from MotorsportWeek.c...
Trackhouse team owner Justin Marks: MotoGP must take...
No description available...
1d ago from Motorsport.com
KTM backs “unlucky” Maverick Vinales to return and...
No description available...
1d ago from Motorsport.com
Popular On IndyCarToday.com
Andretti confirmed to field just three cars for Indy...
Andretti Global has confirmed that the team will only run three cars in...
2d ago from MotorsportWeek.c...
AJ Foyt Racing adds Toby Sowery as reserve driver
No description available...
2d ago from Motorsport.com
Toby Sowery joins AJ Foyt Racing in IndyCar reserve...
AJ Foyt Racing has appointed Toby Sowery as the team’s reserve driver...
2d ago from MotorsportWeek.c...
Feature: RLL’s split fortunes in Barber highlight...
At the most recent IndyCar race from Barber Motorsports Park, Graham...
3d ago from MotorsportWeek.c...
Popular On TotalWRC.com
WRC Croatia: Hyundai closes in on first win to end...
No description available...
6h ago from Motorsport.com
Thierry on top in Croatia
Thierry Neuville and Martijn Wydaeghe are on track to claim Hyundai’s...
9h ago from MotorsportWeek.c...
WRC Croatia: Puncture chaos hands Thierry Neuville...
No description available...
9h ago from Motorsport.com
WRC Croatia: Adrien Fourmaux crashes out as Sami...
No description available...
15h ago from Motorsport.com
Popular On GunnersToday.com
Player ratings: Arsenal 1-2 Bournemouth
Arsenal were dismal in defeat as they hosted Bournemouth in the lunchtime...
5h ago from FreshArsenal.com
'It’s a big problem' - Former Premier League star...
Former Premier League player, Yannick Bolasie, has slammed Arsenal duo,...
4h ago from SportsKeeda.com
Talks ongoing for months as Arsenal look to snap up...
AS Monaco attacker Maghnes Akliouche has been linked with a move away from...
8h ago from CaughtOffside.com
'Didn’t help' - Arsenal star places blame on 'dry...
Arsenal striker Viktor Gyökeres blamed the ‘dry pitch’ at the...
8h ago from SportsKeeda.com
Comments
Hottest News
Charles Leclerc reveals heartbreaking reason for giving up...
Ferrari F1 star Charles Leclerc has given up... Read More »
7h ago from GPFans.com
Williams F1 team send Sainz and Albon to space in bizarre...
Williams F1 team have gone less than two weeks... Read More »
6h ago from GPFans.com
Christian Horner reveals GP's 'hidden talent' after Red...
Former Red Bull F1 boss Christian Horner has... Read More »
9h ago from GPFans.com
