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F1 audience dives while US soars, double points anyone?
According to our friend Christian Sylt, the reason for the much maligned “double points” decision for the final race of the 2014 Formula 1 season may have been born from a drop of some 50 million viewers in 2013.
Christian tells the Wall Street Journal:
“Formula One's global television audience fell by 50 million to 450 million viewers in 2013 due to a noncompetitive end to the drivers' championship and a switch from the national broadcasters in China and France, according to its annual global media report.”
According to the report, F1 boss Bernie Ecclestone said that “the less-than-competitive nature of the final few rounds” played a role in the drop in viewership. Formula 1...
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11y ago from Formula1Blog.com
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