News Details
Button's helmet goes interactive for British GP
Mobil 1 has teamed up with Blippar – the augmented reality experts – to make the Mobil 1 logo on Jenson Button and Sergio Perez’s helmets interactive for this weekend’s British Grand Prix (00:01 a.m. Friday morning through to 11:59 p.m. Monday evening). If fans can get close enough – either at the circuit or whilst viewing on TV – or if they come across the Mobil 1 logo anywhere else, they can scan it with the Blippar app on their smartphone or tablet to unlock a number of key features. These include links to funny film clips starring Jenson Button, information on the Vodafone McLaren Mercedes MP4-28 and even a function that allows you to take a picture...
Full Story »
Full Story »
11y ago from F1Pulse.com
0
You May Also Be Interested In...
Learn to race with Jenson Button and Mobil 1
Players experience the game on three distinct skill levels for each...
11y ago from F1Pulse.com
Sergio Perez’s Road to F1 – VIDEO
McLaren driver Sergio Perez recalls how he made to the very pinnacle of...
11y ago from Crash.net
Jenson Button Q&A: Home win would require a miracle
McLaren’s Jenson Button finds himself in a position this weekend...
11y ago from Formula1.com
Elsewhere On The Network
Popular On MGPToday.com
Joan Mir: ‘We are working hard' at rectifying...
Honda rider Joan Mir identified one key area the Japanese marque needs to...
13h ago from MotorsportWeek.c...
MotoGP: KTM and Aprilia on for two days of private...
No description available...
1d ago from Motorsport.com
World Champion Jorge Martin set for MotoGP return at...
Reigning World Champion Jorge Martin is set to return to MotoGP action at...
2d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Indy 500 veteran and NASCAR team owner Shigeaki...
Shigeaki Hattori, a two-time competitor in the Indianapolis 500 and...
9h ago from MotorsportWeek.c...
Renovated IMS museum reopens with all-new displays
The Indianapolis Motor Speedway Museum reopened on Wednesday following a...
4d ago from MotorsportWeek.c...
New livery revealed for Kyle Larson's Indy 500 / Coke...
Kyle Larson will be attempting to compete in IndyCar’s Indianapolis 500...
5d ago from MotorsportWeek.c...
Kyle Larson's McLaren-Hendrick paint schemes revealed...
No description available...
5d ago from Motorsport.com
Popular On TotalWRC.com
Outback diplomacy: Finnish ambassador braves...
o Haapea hopes to raise $30,000 for cancer research as he navigates the...
2d ago from TheGuardian.com
Popular On GunnersToday.com
“They didn’t even bid” - Rio Ferdinand names one...
Rio Ferdinand has revealed that he urged Manchester United to sign Arsenal...
3h ago from SportsKeeda.com
Arsenal's new #1 striker target ‘best finisher...
As the summer transfer window approaches, Arsenal transfers are once again...
6h ago from FreshArsenal.com
Arsenal could make move for Portugal-based forward...
Arsenal are considering a move for Benfica winger Kerem Akturkoglu after...
6h ago from SportsKeeda.com
Transfers: Could Berta shift from Zubimendi to...
As Arsenal’s transfer priorities take shape ahead of the summer window,...
7h ago from FreshArsenal.com
Comments
Hottest News
F1 team issue official statement as mid-season driver swap...
It has been confirmed that a Formula 1 star has... Read More »
15h ago from GPFans.com
F1 News Recap: Another mid-season driver swap confirmed as...
It has been confirmed that a Formula 1 star has... Read More »
5h ago from GPFans.com
Ferrari F1 boss hits back over 'false' Lewis Hamilton...
Ferrari Formula 1 boss Fred Vasseur has fired... Read More »
6h ago from GPFans.com
